BRAND CAMPAIGNS · MAUI & MAINLAND

Brand campaigns, produced on Maui.

Lawn Chair Creative is a film studio in Haʻikū, Maui. We produce brand campaigns end to end — locations, permits, crew, and a shoot that delivers stills, film and social cutdowns in one pass. For Hawaiʻi brands that need work at a national standard, and for mainland brands that want the islands in the campaign and someone on the ground who already knows how to get it. When the story lives on the mainland, we bring the same crew to it. The campaigns below were shot from Santa Barbara to Florida.

STILLS + MOTION FROM ONE SHOOT

ISLAND-WIDE, PERMITS HANDLED

Aerial of the Hāna Highway at Hoʻokipa Lookout on Maui’s North Shore, with surf, sea cliffs and the West Maui Mountains

HOʻOKIPA LOOKOUT · NORTH SHORE, MAUI

PHOTO · BY MIAH IDEMA

What you get from one shoot

Campaign stills

Hero images, product, lifestyle and detail — shot to the same brief and the same look as the film, on the same day, in the same light. Delivered retouched and sized for the channels they're going to.

Cutdowns and verticals

The 30s, the 15s, the 6s and the verticals, cut from the same material rather than cropped out of the master. Planned into the shoot so the framing works in every ratio.

The film

A director's cut that carries the campaign, built to hold up as a standalone piece rather than a long version of an ad. Direction, cinematography and edit in-house.

Everything around the shoot

Locations, county and state permits, local crew, talent, and the logistics of moving a production around an island where the drive time is the schedule. This is the part a visiting brand underestimates.